Building an MVP is easy. Everything else is hard.

It’s the weekend, and builders are about to fire up AI to make yet another MVP that’s supposed to bring them passive income…

…and it won’t work.

Why?

Because building an MVP is easy. And even more so since AI came along.

What’s hard? Everything else:

• the genuinely good idea (not the one already done 60 times)
• distribution
• iterating until you find product-market fit
• iterating
• scaling
• avoiding churn
• keeping quality up over time
• …etc.

So my advice to all the tech geniuses out there: team up with real business profiles (or genuinely build that skill yourself), and persevere, iterate on one project, over the long run (one year or more).

Happy building!